Getting inspiration is what you need on a day-to-day for the most mundane activities, such as being updated with latest fashion trends or seeing what are the most interesting ideas in renovating that kitchen corner you always wanted to get done. Photos are more appealing and expressive than most types of content (although video seems to be the darling of the years to come), and Pinterest was the one capitalizing on this trend earlier on, being the platform for curated content and organized albums of whatever you can imagine - and the gamble paid off, as Pinterest is now valued at an astonishing $11 billion. Aiming to challenge their position and get a seat at the curated content table is California-based Pixora.
Pixora is an aggregator of content in a lot of categories such as fashion, beauty, food, and any kind of hobbies in general. Content added by users is carefully curated by Pixora's editorial team to ensure that high quality photos are available to users on the platform. Each user can create Ideabooks of photos and share them with their friends which can in turn like or follow the collections. Pixora is also available as an iOS app, and has garnered a following of about 1,000 fans on its Facebook page.